Our Media Experience and Credentials
- With its predecessor company New Electronic Media Science, Inc., Next Century Media has more interactive media experience than any other organization in the world
- Brought more advertisers (representing over $60 billion in ad spending per annum) into more interactive TV trials than the rest of the world combined
- Helped develop an interactive business model and brought most of the
advertisers into:
- Time Warner’s FSN Trial in Orlando
- BellSouth’s Chamblee test
- Bell Atlantic StarGazer
- GTE mainStreet
- Star Response
- US West
- SBC
- Leading developer of measurement for interactive media – including first set top box TV audience measurement (1997), first aggregation of Internet server logs (Cyber Measurement Index with Arbitron and BBM, 1996), first online questionnaire (World Book/Compuserve, 1982)
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